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Наръчникът “Management of innovation and change” на книжния пазар от днес

 

This handbook is meant as a pedagogical support material to the “MANAGEMENT OF INNOVATION AND CHANGE” course in the CASS Europe Master of Business Administration (MBA) Program. It could also be useful for other courses and studies in the fields of management and economics.

Main instruments of the course, included in the handbook are:

  • Work in groups – it focuses on solving problems, finding solutions for different business cases and sharing knowledge.
  • Minutes for discussion, challenges and questions to the students – they help students convey a certain idea in an effective and coherent manner
  • Acting and team games – they help with the development of various skills
  • Normative documents exploration – it helps students learn the basic law requirements, limitations and rules
  • Information sources exploration – it focuses on information retrieval, aggregation and convincingly presenting one’s point of view
  • Case reports – an up-close, in-depth, and detailed examples of a business cases.

ISBN 978-619-7137-44-6
Year of Publication: 2015
Authors: Mila Georgieva

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